ÆVENTIA Identity launch

I'm delighted to preview the launch of the brand new identity and stationery for ÆVENTIA, designed by HallidayBooks.

Based in London and founded by Rhuna Barduagni, ÆVENTIA is one of the capitals leading events organisers. ÆVENTIA offer a range of event-related services in the UK and Italy including high-profile networking events, exclusive parties and memorable leisure experiences. Contact ÆVENTIA through their website at www.aeventia.com.

The brief called for a crisp, modern heritage icon using a combination of the Æ ligature and peacock feathers. The ÆVENTIA typography was influenced by Jazz Age fonts and over the course of the project, the design grew more refined as the client moved towards a revolving stylised theme. Gold and silver were introduced and wherever possible are printed in metallic Pantone colours.